A ready-made page where subscribers manage their email preferences. If someone arrives through the link from a mailing, they immediately see their status and unsubscribe or re-subscribe with one click. Without such a link the block shows an email field as a manual unsubscribe option — you can see that live below. The technical name is EmailSettings.
Add this block to a dedicated page such as /email-preferences/ and link to it from every mailing you send through the site's email settings. It saves you building a manual unsubscribe flow by hand and keeps mailings compliant with standard practice.
Because the block reads the subscriber's status from the link they arrived with, the same page works both as a one-click unsubscribe target from an email footer and as a self-service page a visitor can bookmark to change their preferences later — for example after signing up through a form and later wanting to adjust the subscription.
Where this block fits in the mailing flow
On a webshop that sends order confirmations and occasional promotions, this page is the place a customer lands after clicking "unsubscribe" in a marketing email, without touching their transactional order emails. On a site that runs a newsletter — a studio blog, a professional services firm sending a monthly update — it doubles as a self-service page a subscriber can bookmark to pause or resume mailings without emailing you to ask. Either way, it replaces a support request with a page the subscriber handles themselves.
The most common mistake is building a custom unsubscribe form by hand instead of using this block, which then needs to be kept in sync with the site's actual subscriber data — a second source of truth that can drift out of date. Another is forgetting to link every mailing's footer to this page, which forces recipients to either stay subscribed against their wishes or mark the mail as spam, which is worse for deliverability than a clean one-click unsubscribe. On a multilingual site, make sure a translated version of this page exists for each language you actually mail in, so the unsubscribe link matches the language of the mailing it came from.
This block is the natural counterpart to a Form used for signup — the Form adds someone to the list, EmailSettings lets them leave or adjust their preferences later, and both read from the same underlying subscribers data so there's nothing to keep manually synchronised between the two.
Because the whole flow is a single field with a clear label and a submit action, it works the same for a visitor using a screen reader or keyboard-only navigation as it does for anyone else, and it degrades gracefully to a plain manual entry form when there's no tracking link — exactly the fallback shown in the live demo below.
Example
E-mailinstellingen
The prompt for this example
Create a page /email-preferences/ where subscribers can unsubscribe from and re-subscribe to the newsletter.